Riyadh Airlines to Launch with AI-Driven Travel Experience
Riyadh, Saudi Arabia — Riyadh Airlines is preparing to redefine air travel through a strategic partnership with global AI consultancy Artefact. Together, they plan to integrate artificial intelligence across the airline’s operations to support Saudi Arabia’s Vision 2030.
This partnership focuses on building a dedicated platform for smart data analysis. The platform will deliver personalized guest services, enhance operations, and support real-time decision-making. These digital systems will also support dynamic offers across sales and customer service channels.
Setting New Standards in Aviation
According to Iyab Di, Vice President of Digital Services and Innovation, the airline aims to elevate the travel experience using smart technologies. “We are committed to creating a seamless, tech-enabled journey for every guest,” he said.
Artefact MENA CEO Rahul Arya described the collaboration as a leap forward for the industry. “By merging digital innovation with aviation expertise, we’re helping this new Saudi airline define global benchmarks,” he noted.
AI-Powered Growth Backed by Vision 2030
This digital transformation aligns closely with both the National Tourism Strategy and the National Aviation Strategy. By 2030, Saudi Arabia aims to serve 330 million passengers annually. As part of that goal, Riyadh Airlines will connect the Kingdom to over 100 international destinations.
The airline plans to launch its first commercial flights in 2025. Its focus on AI, guest-centric design, and operational efficiency will help position Saudi Arabia as a leader in smart travel solutions.
With strong digital foundations and a global vision, Riyadh Airlines is entering the market as a next-generation national carrier, ready to shape the future of flight.
